Why choose PhD Nutrition?
PhD is about making The Difference. We don’t just deliver sports nutrition, we deliver Performance nutrition that inspires and enables you to achieve your performance-driven goals. From the very beginning in 2005, we have delivered clean and honest products designed to make the difference to your performance. PhD have always believed that quality performance nutrition is the final piece in the jigsaw that closes the circle of preparation and completes your ability to drive towards your goals. Quality nutrition in the form of solid food is always the number one requirement towards a successful performance plan, whether this is in the gym for a new PB, on the track, in the saddle or on the pitch. Undeniably linked with great nutrition comes hard work. Nobody achieved anything without hard work. Back in 2005 sports nutrition was full of disingenuous products from the USA, marketed with ridiculous claims, “Gain 10lbs in 2 weeks”, “Lose 10lbs in 2 weeks” and the PhD founders were tired of reading the rubbish. The necessity for honesty and a genuine message is why PhD was born. It was born out of a need. No one believes that a protein powder is going to add 10lbs of muscle in 2 weeks and if you do, you need a reality check, because you are going to be disappointed.
So after we accept that back breaking, gut wrenching hard work is a pre-requisite of success, that 5am starts are going to be the norm, not the exception and that we need great food to help feed our bodies with enough calories to sustain the hard work, we then get to look at the difference PhD can make and where genuine performance nutrition has its undeniable place.